For business owners
In a feed full of AI, be the human they trust.
Thoughtful LinkedIn posts in your own words. Standpoint interviews you and builds each post from what you say.
You are the brand.
In a small business, people aren't buying a logo. They're buying you.
People buy from the owner.
They want to know who is behind the work before they ever call.
Trust is built in public.
Every post that sounds like you earns a little more of it.
of business decision-makers say strong thought leadership makes brand recognition matter less.
of buyers spend more than an hour a week reading it.
of the people who weigh in behind the scenes want a view that challenges their own.
Source: 2025 Edelman-LinkedIn B2B Thought Leadership Impact Report
The old options cost too much
Costs money, and still takes your time.
Takes the hour you don't have.
About ten minutes, in your own words.
How it works
- 1
Three angles every morning.Picked for your buyers.
- 2
Talk it through.A few questions, about ten minutes.
- 3
Post it yourself.Your words, under your name.
- Will it sound like me?
- Yes. Every post is built from your own words.
- Does it post for me?
- No. You publish it yourself. Standpoint never posts, comments or messages.
- How long does it take?
- About ten minutes on a day you post.
Be the human they trust.
Thoughtful LinkedIn posts in your own words, in about ten minutes.